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This web site shearwaterinn.com has the following on the web site, "Introducing the Shearwater Inn, the newest bed and breakfast situated in East Quogue, the Gateway to." We saw that the website also said " The Shearwater Inn is close to Southamptons beautiful ocean beaches, outlet shopping, antique stores, the Riverhead Aquarium, farms, wineries, and all the excitement and fun the East end of Long Island has to offer." It also said " We offer a full hot breakfast, wireless internet service, cable television, beach passes and afternoon refreshments. Private parking is available at the inn. With any inquiries you may have." The header had shearwater inn as the highest ranking optimized keyword. It is followed by hamptons, bed and breakfast, and east quogue which isn't as ranked as highly as shearwater inn. The next words shearwaterinn.com used was hotel. southampton was included but might not be seen by search crawlers.